Trends in Personalisation
Sitecore has teamed up with SoDA, an exclusive, member-based network for digital agency leaders, to create 'The Global Trends in Personalisation study' to assess investment plans, adoption of emerging technology, organisational priorities and key challenges relative to delivering personalised digital consumer experiences. Data was collected in January and
February of 2019 from 351 marketing leaders and C-level executives across North American,
Europe and APAC.
Get the full report, along with commentary and perspectives, here.